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Solutions to Increase Your Sales

Know How You Compare to Competitors -- Then Use That Info to Close More Sales

"Why should I buy from YOU, rather than your competitor?" Your Sales people have to answer that question, playing up strengths of your products or services and competitors' weaknesses. That's how great Sales people avoid (and plant) landmines to bring in more sales revenue.

How do your Sales people get useful competitor reports? Reading thick Marketing binders? Sorting through unorganized competitor information in files, spreadsheets, reports, news-feeds and people's heads all around your company? These days, it's a 'no brainer' to pull such valuable information together to effectively support Sales!


With STRATEGY! and IntoAction you can pull it all together to give your Sales force easy access to brief, useful reports about competitors and how their products and services compare to yours. If your Sales people know how to click on a website, they'll be able to easily and securely get the useful reports they need, right when they need it, to close more sales and earn more money.

STRATEGY! is a competitor information management system that gives your authorized people instant access to brief, current and relevant reports on particular aspects of your competitive environment. Based on YOUR strategies, YOUR priorities and the specific things that departments or groups in YOUR organization need to accomplish.

The system integrates seamlessly into your company's intranet or secure website using IntoAction®. This is NOT a generic information service feed that only adds to your huge (and growing) inbox, but instead pulls data directly from your STRATEGY!® off-the-shelf software which includes only the most current and relevant information from a wide variety of sources, both inside and outside your company. External news feeds, interactive functions and other special elements can be built right into your system for you.

A Few People Can Make A Big Difference For Everyone In Your Organization

Using STRATEGY! , a few individuals help everyone get useful reports, while cutting duplication of effort and squeezing more value out of information you already own. Working alone or with our MDS sevice, your people can easily organize information from many sources and in many formats, then add insights and analysis so that it becomes useful for a wide range of people in key functions in your organization.    

Your research staff or analysts will no longer have to format key reports and answer the same questions for different people day after day. They simply focus on using STRATEGY! and doing research and analysis. Then IntoAction will handle all of the 'publishing ' instantly and effortlessly by making competitor information reports available to authorized people across a secure browser.

Competitor Information Helps Your Competitive Intelligence
STRATEGY! Enterprise reports create a solid foundation for important activities in many departments. Put your competitor information to work: defend your market position (or reposition!), close more sales, determine strategic priorities, improve negotiation outcomes... the practical list of real, bottom-line value goes on.