Free your data to transform your retail business
Act on trusted analytics and AI-powered insights to power your entire retail value chain.
Learn why leading retailers worldwide rely on Strategy to elevate their business
Gain a deeper understanding of your customer
Leveraging advanced analytics helps you drive brand loyalty and build customer relationships based on trust.
Customer loyalty analytics
Leverage analytics to understand your customer’s behaviors and preferences, enabling you to personalize offers that enhance loyalty. With these tailored offers, create targeted promotions that not only engage customers but also increase repeat purchases.
Optimize omnichannel experiences
Deliver a seamless and consistent experience across all channels—whether in-store, online, or on social media. With a unified view of your customers, you can personalize interactions and build strong customer relationships.
360° value chain visibility
Gain full visibility into your retail operations, from supply chain to sales. Integrate customer preferences into your strategy to offer the best value at every touchpoint, increasing customer satisfaction and retention.
Discover how premium lifestyle brand GUESS empowers employees with instant insights
Learn how GUESS uses the Strategy One platform to transform data and AI into real-time answers for employees worldwide—optimizing operations across merchandising, supply chain, store management, customer loyalty programs, and more.
See how The Warehouse Group harnesses data & AI using One platform "everywhere" across its business
"Data is the lifeblood of our business—it’s the oxygen fueling everything we do. Strategy democratizes our data in a safe, governed, consistent, and well-managed way.”
Keryn McKenzie
Chapter Area Lead, Data, Insights & Services
Develop merchandising strategies for increased profitability
Enhance your demand planning and optimize product assortments, placement, and pricing with data-driven insights to ensure you offer the right products at the right place and time—meeting customer needs while minimizing inventory risks.
Optimize your store operations to boost customer retention
Leverage real-time data to manage inventory, automate replenishments, and reduce shrinkage. Optimize store layouts and personalize every client interaction to enhance the in-store experience, boost loyalty, and drive retention.
Streamline your supply chain for maximum efficiency
Gain visibility across your full supply chain to control costs, predict disruptions, and maintain smooth operations. Enhance collaboration, reduce delays, and ensure timely deliveries by centralizing supplier data and optimizing your logistics.
Discover featured customer stories
Learn how leading retailers do more with their data using Strategy One.The Warehouse GroupDiscover how The Warehouse Group leverages AI and analytics through MicroStrategy to drive growth, enhance agility, and transform retail operations.
Featured Customer: Schwarz GroupExplore how Schwarz IT achieved the Global Business Impact award for enabling brands like Lidl and Kaufland with an enterprise analytics strategy, powered by MicroStrategy.
Featured Customer: Sainsbury’sLearn how this leading UK retailer democratized its data to create a competitive edge and empower every colleague from the store floor to the C-suite, powered by MicroStrategy.
Babymarkt Customer Case StudyDiscover how Europe’s largest online shop for baby and children's products leveraged data to build a market-leading product catalog that features superior service and competitive prices.